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About
Resume
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Portfolio
View My Most Recent Work
Blog Post: Touch, Try, Buy: Unveiling the Power of Experiential Retail in Merchandising
Dive into this article where I explore the dynamic intersection of experiential retail and cutting-edge digital technologies
Blog Post: Beyond the Basics: CONEX's Efforts to Drive a More Sustainable Future
This blog explores the practical steps we’re taking toward a more sustainable future, even in digital retail.
Blog Post: Luxury Brands Thrive with Cellular Connectivity for Digital Merchandising Displays
Curious about why luxury brands are ditching cables for seamless, secure, and creative connectivity solutions? Read this blog to find out!
Blog Post: B2D Honored as a Top Supplier by L’Oréal Mexico in the L4TF
B2D has been recognized as a Top Supplier by L’Oréal Mexico in the L4TF – L'Oréal For the Future category!
Showcasing Success Through Case Studies
Conducted an interview for Louboutin's project with CONEX, translating their success story into measurable results.
Building B2D’s Digital Foundation
Crafted compelling website copy for B2D’s first website, shaping its digital presence with clear and strategic messaging.
Driving Customer Action with Effective Messaging
Authored a targeted sales alert for a SaaS, highlighting key features and benefits to drive customer interest and conversions.
WEBINAR: What's New at Vicon
Live webinar from 09-16-20. Get a high-level overview and learn some of the key benefits of our latest camera releases.
Blog: NARS Cosemetics Recycling Case Study
Wrote and captured content to cover this case study on NARS'S recycling submission and to help shape B2D's of, "weight in beauty" initiative.
Social Media Direction: GiGi New York
Provided artistic direction for a social media campaign focused on rebranding the company with a more elevated, luxurious aesthetic—shaping the visual tone, content style, and storytelling to reflect a premium brand identity.
